Disruptive... What?

I really feel lucky to be part of this new era of Digital Transformation. There are many new doors opening and a lot of opportunities awaits us, but these opportunities will only be for those open to change and, as what usually happens in the IT industry, for those people both well-prepared and keen on refreshing their knowledge.
In almost every meeting I have been to these past months, I have heard two magic words which are becoming increasingly popular: "Disruptive Technology". Researching a bit on this, I found it originated from Harvard Business School professor Clayton M. Christensen who coined the term in his book "The Innovator's Dilemma". He defined it as:

A process by which a product or service takes root initially in simple applications at the bottom of a market and then relentlessly moves up market, eventually displacing established competitors.

I am telling you this because, in my opinion, and because of the conversations I’ve had with some of my customers and colleagues, most people don't understand the real meaning of “Disruptive Technology,” even going further as to misunderstand the concept by focusing on highly technical matters.

To clarify, what I mean is that "Disruptive Technology" is not just a very cool term, and that by using it, it shouldn’t be just about adding to the ranks of innovators or techies.

"Disruptive Technology" is about understanding the consequences that technology brings to an industry. It's not about deploying the latest and coolest Azure or AWS service in the private or public Cloud. Again, in my opinion, this is about architecting those magic technologies, discovering a better way to transform processes in the industry, and through this, possibly realizing the popular Silicon Valley saying of:

Let's make the world a better place!

These are my thoughts for today. Remember: Study and understand your industry's needs and be prepared for change.

Change is power! There is not place for a weak company!

See you later!